Many businesses find that being associated with a specific program or programs is the most beneficial way of reaching potential customers - similar to having a favorite team to root for.  WWIC Radio is more than just wall-to-wall, back-to-back music, mostly used as background noise.  Your association with a specific program means that listeners are hearing your message!  They associate the sponsor messages as being part of that program and listen to them as they are aired.


"The Partyline" Show has been on the air in Scottsboro/Jackson County since 1955 and remains the most popular and listened to show in this county.  The program is a "classifieds" type show and airs every Monday through Saturday from 8:15am-9:15am.


WWIC 1050 Radio is Scottsboro's "OFFICIAL" sports station for the Scottsboro Wildcats and the Alabama Crimson Tide - featuring covering of Scottsboro High School football, basketball, baseball and softball - plus Alabama football, basketball, baseball and the weekly coaches call-in show.


Our remaining sports menu includes the very popular Paul Finebaum Show from ESPN Radio, Nascar racing, the Tennessee Titans, Nashville Predators, NCAA football and basketball, NFL football and more.



WWIC Programming