During football season, WWIC Radio features the weekly "Talkin' Football with Coach Patrick Nix" program live from Margarita's in Scottsboro and the weekly "Moose and Me" show with play-by-play announcer Greg Bell and former Scottsboro head football coach and athletic director Larry Morris.
Greg Bell is in his 28th year of calling Scottsboro High Football games and on 9/5/14 broadcast his 300th consecutive Scottsboro football game and is now at 307 straight broadcasts. Bell has also been the voice of Scottsboro Wildcat basketball since 1998.
WWIC 1050 airs select games from the Scottsboro baseball and softball schedule. All Scottsboro High School athletic broadcasts are also available on the internet and the WWIC Radio App for the Droid and Apple iPhone along with compatible tablets.